Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

We used our Roblox admin powers to make noobs fight—and it was absolute chaos. In this video, we set up funny battles, dropped random commands, and watched the madness unfold as clueless players went ...

Green fields and hills give Ireland its “Emerald Isle” nickname. But with nearly 2,000 miles of coastline, rivers, and lakes, the island nation is also awash in blue. Rounding out all that unspoiled ...

Abby and Shini are both first time gamers. Can they become pros with the help from Yammy and Slogo? Abby's task: Survive a ...

I took trolling to a new level - asking Roblox noobs to pay rent… and then blowing up their houses with admin commands. The reactions were priceless, the chaos was real, and the virtual evictions were ...

The H Street Festival turns 20 years old this weekend. Adults, kids, and pets can participate in the lineup of outdoor entertainment. If you’re looking for an indoor happening, Issa Rae is in town to ...

This article was featured in One Great Story, New York’s reading recommendation newsletter. Sign up here to get it nightly. I’ve arrived in the middle of a vast expanse of what looks like green LEGO ...

5 Things You Must Do in Roblox Grow a Garden to Unlock All Admin Abuse Event Free Rewards Roblox Grow a Garden's Admin Abuse Event is shaping up to be chaotic, and here are 5 things that you must do ...

Many have been questioning whether Roblox is shutting down after a parody account reportedly spread rumors of the popular gaming platform coming to an end. The rumors emerged as lawsuits allege that ...

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