Despite never posting a profit, Roblox's revenues and user engagement metrics are growing strongly, with significant year-over-year increases. The stock has broken out above resistance due to ...

Roblox's stock has surged in recent months on the back of robust growth and improving cash flows. Roblox's cost structure has been a point of concern, but there are structural tailwinds in this regard ...

Ritti Bhogal had never seen an internship test like this before. “It was like a game,” says the second-year NYU student of her recent experience taking an online Roblox exam. She had guessed it would ...

The kids are playing computer games. According to the latest Global Games Market Report from the analysts at industry intelligence firm Newzoo, Gen Alpha—defined in this case as anyone born in or ...

A LAWSUIT FILED Tuesday in federal court in San Francisco against the PlayerAuctions gaming marketplace may provide the answer to an important question for online gamers. Gamers know that the assets ...

The immensely popular online game creation platform/thingamajig Roblox is coming to VR, thanks to the Meta Quest platform. Meta CEO Mark Zuckerberg made the announcement, which was followed by an ...

Accessories retailer Claire’s has a new virtual destination, ShimmerVille, that uses the Roblox platform to amplify the brand's purpose of empowering self-expression and personal style, according to a ...

On Saturday, more than 16 million people were planting seeds and collecting exotic pets within Grow a Garden at the same time. Many were not yet teenagers. By Kieran Press-Reynolds Anyone older than ...

Kids and preteens may reinvigorate the theatrical movie business, at least according to a new study by entertainment researchers NRG. The report found that Gen Alpha, which consists of children born ...

The NFL has partnered with Gamefam to launch a gaming event timed to the Super Bowl that will take place across various Roblox spaces, according to information shared with Marketing Dive. The ...

Gen Alpha has now amassed more than $100 billion in annual direct spending power, according to a new DKC report. The youngest generation, born between 2010 and now, is now generating $100 billion in ...

Gen Alpha, the youngest generation of active consumers in the market, are teetering on the onset of teen angst. For many of them, an unavoidable trigger of it will be those pesky hormonal-triggered ...