In competitive industries where keywords are costly, every edge matters. Beyond keyword targeting, consider layering audience targeting onto your Search campaigns to gather richer performance data.

AI Mode is Google’s most powerful AI search experience, providing answers to complex questions in a way that anticipates the user’s information needs. Although Google says that nothing special needs ...

That news was on our minds as Max Zeff, Sean O’Kane, and I discussed the browser landscape — including some lesser-known ...

Google is tweaking how sponsored results will appear in Search. Going forward, it will group any text ads on the Search page into a "Sponsored results" section that will appear at the top of the ...

What’s happened? Google is lighting up AI Mode in Search for a lot more people, starting today. The rollout adds support for more than 35 new languages and 40-plus new countries and territories, ...

Google is testing using AI to generate full search result descriptions and/or AI-summaries of your search result snippet, within the Google Search results. There are two variations of this; (1) fully ...

Google is bringing its AI-powered conversational search feature, Search Live, to India — launching in English and Hindi — and expanding AI Mode to seven new Indian languages, as the company ...

Karandeep Singh Oberoi is a Durham College Journalism and Mass Media graduate who joined the Android Police team in April 2024, after serving as a full-time News Writer at Canadian publication ...

Did you know you can customize Google to filter out garbage? Take these steps for better search results, including adding my work at Lifehacker as a preferred source. Google's sponsored ads are ...

Ads in your search results might be a little less annoying now. Ads in your search results might be a little less annoying now. is a senior reviewer with over a decade of experience writing about ...

Britain designated Google as having strategic market status in online search on Friday, paving the way for 'proportionate, targeted' interventions in the first use of the country's new regulatory ...