Google added a very useful feature to the Google Search Console Insights report named query groups. It does what it is named, ...

Great content still wins in AI search, but AI queries are longer and far more complicated, according to Google’s Robby Stein.

Barry Pollard from Google did a long explanation on Bluesky on why Google Search Console says an LCP is bad but the individual URLs are fine. I don't want to mess it up, so I will copy what Barry ...

In competitive industries where keywords are costly, every edge matters. Beyond keyword targeting, consider layering audience targeting onto your Search campaigns to gather richer performance data.

Once an SEO win, FAQ schema is now limited to government and health sites. Here’s how to keep your FAQs visible in search and AI.

Google is officially retiring Call-Only Ads, with creation ending in February 2026 and full sunset by February 2027. Advertisers relying on phone leads will need to transition to Responsive Search Ads ...

Google Search's superpower has always been its ability to convert: detecting when a query has commercial intent and serving a relevant, high-quality ad to ready-to-buy shoppers. Yet, while advertisers ...

Those who use Apple Maps might see advertising in the app as early as next year, according to a report from Bloomberg's Power On newsletter. The newsletter's author, Mark Gurman, previously reported ...

Hey Readers! Welcome back. This is James Hercher, AdExchanger senior editor. And an actual person. I say that because AI ...

If Apple goes the advertising route, it'll be with subtle paid promotions in the same vein that Google already uses with its ...

This EFL Cup clash at the Swansea.com Stadium is being broadcast by Sky Sports and will be shown on its Sky Sports Plus service. If you already have Sky Sports as part of your TV package, you can ...