We came across a bullish thesis on Salesforce, Inc. on LongYield’s Substack. In this article, we will summarize the bulls’ ...

Customer Relationship Management has been at the heart of many startups. But the model isn’t driving revenue; it’s driving ...

In a world where customer acquisition costs are soaring and customer retention — particularly retaining profitable ones — is getting harder for every enterprise, “knowing your customer” is not just a ...

AI is all-pervasive. The penetration of Artificial Intelligence (AI) and Machine Learning (ML) is increasing the intelligence quotient in enterprise software applications in every sphere and across ...

The next big thing for CRM innovation is an infusion of artificial intelligence to make it a customer personal assistant tool that makes difficult tasks more manageable for customer service agents to ...

By combining claims, EHR and demographic data, machine learning models can anticipate when a member is likely to experience a ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...

QuickBooks - By centralizing customer data, enabling intelligent lead tracking, personalizing engagement, and automating workflows, it delivers a comprehensive solution for modern businesses. The ...

In the world of digital advertising, data is king. Yet, many PPC advertisers underutilize one of their most valuable sources of insights: their CRM data. Whether you’re a B2B or B2C marketer, your CRM ...