The surname D'Addario is, by now, inextricably linked to guitar strings. Among its many ventures and innovations is the system of color-coding strings, which D’Addario CEO Jim D'Addario reveals was ...

The US company says "XS Electric offers the highest level of protection for maximum life with an uncommonly smooth feel" When you purchase through links on our site, we may earn an affiliate ...

Guitarists certainly have choices when it comes to strings, with each brand and line offering a unique sound, lifespan and price tag. Coated and otherwise treated strings offer the longest playing ...

The world’s largest maker of musical instrument strings, D’Addario & Company, unveiled its latest innovation—the NYXL electric guitar string—with a tour of its new factory in Farmingdale and a special ...

At D’Addario & Co., a Farmingdale-based manufacturer of guitar strings and other musical accessories, executives are whistling a happy tune these days. Sales have risen comfortably, the company has ...

At the half-century mark of the incorporation of his company, Jim D'Addario looks back at the bold moves that have kept them relevant. By Steve Knopper To achieve the bright sound in his famous 1965 ...