The relationship between an SEO professional, the IT department, and the web developers of a site can be complicated. Web developers and IT departments have different priorities from SEO pros; they ...
Thanks to the international nature of programming languages, it's a lot easier for developers to move countries in search of better-paid jobs than it is for other workers. And there are still big ...
We often take for granted the design and layout of websites we frequent. The ease with which we navigate through information, the page layout and typography, the color and graphic elements that grab ...
While some search marketers may face challenges when collaborating with developers unfamiliar with SEO, it’s not a universal experience. In my decade-plus in SEO, I’ve worked with some of the most ...
Your website is often your first — and sometimes only — opportunity to make a good impression on a potential customer. A talented web developer is a crucial partner in helping you sway prospects and ...
The success of any given campaign can depend on your team’s ability to get buy-in from the right individuals. Sometimes, it’s upper management and other times it’s your web developer counterparts who ...