Roblox Vans World is an immersive virtual universe curated by the lifestyle brand Vans. You can explore large skate sites in an "Off The Wall" experience, learning and discovering new tricks while ...
The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date. Vans World has surpassed 100m visitors since its 2021 launch / Credit: Vans ...
SAN MATEO, Calif.--(BUSINESS WIRE)--Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared experiences, and Vans ®, the original action sports brand and global icon ...
The final week of October announced itself to the Roblox Vans World community by kicking off a special Halloween event. Players can take part in various quests to collect exclusive accessories, items, ...
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Vans is building off the success of its initial Roblox ...
Roblox announced the launch of Vans World, an interactive Vans skateboarding metaverse playground inside the gaming world. Inspired by the brand’s locations such as House of Vans and other skate parks ...
Vans is building off the success of its initial Roblox activation with the launch of Vans World 2, according to information shared with Marketing Dive. Visitors to the digital space have the ...
The latest company to take a leap into the metaverse: Vans. The skateboarding shoe giant announced a partnership with video game Roblox on Vans World, an interactive experience where players can ...
Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...
Roblox and Vans are launching an interactive virtual skatepark on the game platform, the first such venture into Metaverse-style immersive experiences by the iconic sneaker company. “Vans World” will ...