Last year, there was one question that took over the beauty world: to bob or not to bob? In early 2024, it seemed as if everyone from Hollywood starlets to your coolest coworker was rocking the cut.

If your roots resemble a soufflé that failed to rise, we have good news. The cloud bob is going to be your one-way ticket to volume, without the need to spend hours styling it. Lately, we’ve been ...