Meta says it's made improvements to its ad retrieval architecture, which could help businesses better reach their audiences.

You set up Facebook and Instagram business accounts. Now what? Meta for Business is designed to streamline workflows, promote your brand and grow your venture.

Instagram is testing a new feature that would make it impossible for users to skip an ad. And it may just be the way some Instagram-obsessed users solve their addiction. Instagram confirmed to ...

Alex Valdes from Bellevue, Washington has been pumping content into the Internet river for quite a while, including stints at MSNBC.com, MSN, Bing, MoneyTalksNews, Tipico and more. He admits to being ...

On Wednesday, Meta announced that it would use conversations with its AI chatbot to tailor ads. Advertising is a core business for Meta, comprising over 97% of its revenue in 2023 and 2024. Meta AI ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms. Macy is a writer on the AI Team. She covers how AI is changing daily life ...

Instagram ads may soon be much harder to ignore. As TechCrunch reports, Meta is testing a new type of non-skippable ad in the Instagram feed, which the company is calling an “ad break.” With the new ...