Instagram is a highly visible and shareable social media platform. Behind Instagram’s slick and social veneer you’ll find a sophisticated lead generation machine. As Meta has grown into a digital ...

Instagram is one of the most popular advertising platforms, with 2 billion monthly active users and over 2 million advertisers. Paired with the ability to evolve its capabilities, you’ve got a ...

Meta just launched its first ad-free option for Facebook and Instagram. The update is in response to the European Union’s General Data Protection Regulation, passed in 2018. Subscriptions for the ...

Instagram ad recommendations are based on user activity and interests, CEO said. Instagram CEO Adam Mosseri has put to rest a widely circulated myth among social media users that the platform listens ...

Instagram confirmed it is testing unskippable ads after screenshots of the feature began circulating across social media. These new ad breaks will display a countdown timer that stops users from being ...

Meta for months has been experimenting with letting people cross-post from Instagram and Facebook to Threads, its social networking platform competing with X (formally known as Twitter). Meta ...

Subscriptions for user opting not to see personalised ads on its platforms will start from £2.99 a month for UK users.