“Some people refer to what we’re building as the Metaverse,” David Baszucki, CEO of gaming company the Roblox Corporation, told the crowd that had assembled virtually to hear the company’s pitch to ...

Sanrio has announced another new partnership today as they're teaming up with Roblox to bring Hello Kitty and friends to the game. The virtual "My Hello Kitty Cafe" is designed to bring together ...

LOS ANGELES--(BUSINESS WIRE)--Today, Sanrio debuts its own virtual “My Hello Kitty Cafe” on Roblox, a global platform bringing millions of people together through shared experiences. The “My Hello ...