Moonshot AI is focused on the e-commerce optimization market, which today represents hundreds of thousands of online stores, ...

Conversion optimization rarely sparks marketers' interest, yet it's an easy way to lower customer acquisition costs. The road to improved sales lies in increased conversions — on-page activity such as ...

If you’re like most web professionals, you’re going into the New Year thinking, how do I get more sales, more revenue, and better records than last year? It’s no secret that conversion rate ...

Sliders distract – you should get rid of them. Everything needs to be shorter – cut stuff out. And then there’s the human element. When something has been written about and tried so much, we can lose ...

As marketers, we’re all ultimately in the conversion optimization business. The success of your venture depends on how many people you get to sign-up, register or order. You weigh the value of each ...

Do you have trouble getting your website visitors to perform the action you want? If so, you’re not alone. Research has shown that many businesses are only able to convert just about 4% of the total ...

As artificial intelligence fundamentally reshapes how businesses get found online, Search Atlas Head of Marketing Justin ...

After migrating your store to a new platform such as Wix, Shopify or BigCommerce (Full disclosure: My company uses BigCommerce), you want to make sure that visitors complete a certain desired action.

A universal business message spanning all industries is their desire for website visitors to take action. It doesn’t matter how that action manifests: The more visitors that sign up for a trial, ...