The denim brand claims the tech will be used to ‘supplement human models’ rather than completely replace them. The denim brand claims the tech will be used to ‘supplement human models’ rather than ...

Google, ever eager to lean into generative AI, is launching a new shopping feature that shows clothes on a lineup of real-life fashion models. A part of a wide range of updates to Google Shopping ...

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ModelMe, now available on Popshoplive, empowers creators to generate ultra-realistic images of themselves in clothing from the Popshoplive catalog—all without the hassle of samples or lengthy ...

That cute top that looks so good in the H&M ad is a real piece of clothing. The model showing it off might not be. Fashion giant H&M is embracing AI’s ability to create digital “clones” and putting ...

Despite the public roasting Levi’s took for flirting with AI, smaller clothing sellers who model their own products online maintain a growing interest in replacing themselves with the ...

Posts from this topic will be added to your daily email digest and your homepage feed. You’re ok sending the world’s largest retailer a semi-nude photo, right? You’re ok sending the world’s largest ...