Every business can benefit from a customer relationship management (CRM) system, but the needs of small to midsized businesses (SMBs) are often very different than those of enterprises. Not only are ...

Customer relationship management or CRM solutions can be invaluable for small business owners. Whether you use the software to keep track of customer interactions, promote offerings to prospects, ...

That said, finding the top CRM tools can feel overwhelming at first glance. Narrowing it down, there are five worth reviewing ...

Choosing a CRM for your small business can feel daunting, with many options and factors to consider. However, if you follow a few best practices, the process can be straightforward and productive — ...

It can be overwhelming to navigate the various data platforms and tools available to small businesses. As the president of a digital marketing solutions company that provides a lightweight customer ...

Our experts have assembled the ultimate SMB toolkit with our top tested picks for CRM, e-commerce, web hosting, and more, so you can focus on growing, not guessing. I’ve been writing and editing ...

Meet HubSpot, the leading customer platform for SMBs, with a robust free AI-powered CRM (customer relationship management) that will continue to revolutionize the SaaS space in the coming years. We've ...

Start using a CRM early to avoid disorganization and lost deals. A CRM helps streamline workflows, enabling growth and easier delegation. Successful CRM adoption starts with owner commitment and ...

Ask 10 small and midsize business (SMB) owners to define a customer relationship management (CRM) system, and you’re likely to get just as many different answers. Some use their CRM as a tool to ...

Here’s how a CRM system – while distinct from a sales tool – can help create the foundation for successful sales outcomes. CRM builds trust and consistency, forming the foundation for meaningful sales ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...