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In my last article, I provided an overview of social CRM and walked through a core use case -- customer service (see How Social CRM Improves the Customer Service Lifecycle). In this post, I want to ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...

Customer relationship management involves collecting relevant data about a business’s customer interactions in one place to help managers understand their clients and improve customer satisfaction.

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We must have heard of the CRM system in our daily life. Customer Relationship Management is a business software. It aims to improve customer relationships with the company and maintain it in their ...

Dubai, 22 April 2010 - In today's market, companies are more focused on their core businesses and utilizing external solutions to create efficient workflows and streamline internal activities in order ...

As professionals who specialize in sales management training, we hear constant complaints from salespeople and their leaders that they are overwhelmed by their customer relationship management tools ...