In my last column, I discussed how organizations are realizing the value of using CRM data across the enterprise. I gave a few examples of some interesting use cases, but many of you asked for a ...

In a world where customer acquisition costs are soaring and customer retention — particularly retaining profitable ones — is getting harder for every enterprise, “knowing your customer” is not just a ...

The next big thing for CRM innovation is an infusion of artificial intelligence to make it a customer personal assistant tool that makes difficult tasks more manageable for customer service agents to ...

We came across a bullish thesis on Salesforce, Inc. on LongYield’s Substack. In this article, we will summarize the bulls’ ...

In the world of digital advertising, data is king. Yet, many PPC advertisers underutilize one of their most valuable sources of insights: their CRM data. Whether you’re a B2B or B2C marketer, your CRM ...

Customer Relationship Management has been at the heart of many startups. But the model isn’t driving revenue; it’s driving ...

QuickBooks - By centralizing customer data, enabling intelligent lead tracking, personalizing engagement, and automating workflows, it delivers a comprehensive solution for modern businesses. The ...

Customer Relationship Management systems, despite what all the vendors will advertise, are nothing more than databases. And the best CRM systems I know of at my clients have the most accurate, ...

Salesforce, Inc. (NYSE:CRM) is among the most profitable software stocks to invest in. On October 16, Canaccord Genuity reiterated its ‘Buy’ rating on Salesforce, Inc.

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...

CRM's booming Data Cloud business unit is likely to have reignited the company's slowing revenue growth trend.

We recently compiled a list of the 9 Important AI News and Ratings on Investors’ Radar. In this article, we are going to take a look at where Salesforce, Inc. (NYSE:CRM) stands against the other AI ...