Roblox RBLX is expanding its footprint as a dynamic hub for brand engagement with Adidas ADDYY. The recent partnership marks Adidas' efforts to tap into the digital realm and reconnect with consumers, ...

Adidas has opened pop-up shops offering virtual branded merchandise within seven Roblox experiences and has partnered with Roblox creator Rush Bogin (known by his screen name “Rush X”) to create an ...

Adidas has officially landed on Roblox with a digital collection, highlighting self-expression, creativity and user experience by fusing fashion with gaming. As part of the experience, adidas has ...

Sportswear brand Adidas has joined gaming platform Roblox to equip users with three-striped items for their avatars. Pop-up stores offering officially licensed digital clothing have been set up in a ...

Alongside other major brands entering the Roblox universe, Adidas is introducing digital versions of its clothing on Roblox, the brand announced Thursday. Roblox players will be able to customize ...

Yes, downloading and playing Roblox won’t cost you a single cent. However, there is a special currency in the game you do need to pay for called Robux, which can be used in each experience to enhance ...

From Monday 1 July, players of the immersive experience platform Roblox will be able to style their avatars in Manchester United’s 2024/25 home kit by adidas. Shirts, shorts, and socks for the new ...

Sporting goods and apparel brand Adidas recently sold a digital necklace in the online gaming platform Roblox for 2 million Robux, or roughly $20,000. This news highlights how brands connecting with ...

Chipotle Mexican Grill is going back into the metaverse to give away free burritos. Starting on National Burrito Day – Thursday, April 7 – the fast-casual chain is launching the Chipotle Burrito ...

Meme cryptocurrency Dogecoin (CRYPTO: DOGE) is soaring in price and valuation, up more than 80% in the past week and setting new 52-week highs. With the latest push in valuation, Dogecoin passed the ...